TikTok announced a ban on some fake videos on Tuesday as part of an update to its Community Guidelines that comes as the Chinese-owned video-sharing app faces a possible ban in the United States over security and privacy concerns.
the New laws It was submitted just a few days before the TikTok CEO was due Testify before Congress this week. Shou Chew is scheduled to appear before the House Energy and Commerce Committee on Thursday to speak about TikTok’s privacy and data practices.
Chiu said in a TikTok video on Tuesday that the hearing “comes at a pivotal moment” for the company. “Some politicians started talking about banning TikTok,” Chiu said on TikTok.[and] This could take away TikTok from 150 million of you. Chew said he plans to tell the House committee “everything we’re doing to protect Americans who use the app.” ”
The centerpiece of the updates TikTok made on Tuesday is the topic of spreading deepfakes, which use artificial intelligence to manipulate video and audio to make it appear as if someone is saying or doing something they’re not. TikTok’s new rules now require that synthetic or manipulated media that clearly depict realistic scenes be labeled as fake.
The rules update also bans deepfakes of private figures and youth, while synthetic media featuring public figures will still be allowed, under certain restrictions — abuse, political misinformation, and commercial endorsements will be prohibited.
The new rules, which will go into effect April 21, also include updates to its moderation procedures, including removing content that violates the service’s rules and limiting viewing of adult content to 18 or older.
“These principles guide our decisions about how we moderate content, so that we can seek justice for our actions, protect human dignity, and strike a balance between freedom of expression and preventing harm,” Julie de Bailencourt, TikTok’s head of global product policy, said in a statement. statement Briefly the changes.
TikTok, a popular short video app owned by Chinese technology company ByteDance, has come under mounting pressure for months from US officials who have raised growing concerns that data from users in the US could be passed on to the Chinese government. A major concern among officials is that the Chinese government may dictate what content is shown or not shown on the platform in an effort to influence popular public opinion in the United States.
TikTok has repeatedly said it does not share data with the Chinese government, but the company’s statements were not enough to satisfy US officials. Earlier this month, the Biden administration demanded that ByteDance sell its stake in the app or Face a possible ban in the United States.
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